How NYSTVA Works
NYSTVA is organized for the purposes of bringing together New York State tourism industry interests to: advocate government policies and programs which will strengthen the industry; to raise the level of professionalism within the industry; to encourage the development of cooperative relationships and partnerships among its members; and to raise consumer awareness and appreciation of travel and vacation opportunities in New York State.
NYSTVA's leaderships consists of a diverse 11-person board of directors, drawing from the associations membership. The board is lead by an Executive Committee of President, Vice President, Secretary and Treasurer, which oversees the day-to-day operations of the association. NYSTVA members are invited to attend NYSTVA board meetings, held at least 4 times per year, and are encouraged to attend the Annual NYSTVA membership meeting, held in a different location each year.
The Association contracts with service providers to manage the day-to-day activities of the Association, including:
- Compile a quarterly newsletter to keep members up-to-date on issues affecting tourism.
- Manage the Association's involvement in literature distribution and information services the New York State Fair.
- Participate in and add its voice to Tourism Industry Coalition (including the annual Tourism Showcase lobbying day in Albany), the tourism promotion efforts of the NYS Division of Tourism, and the annual Governor's Tourism Conference.
- Play host to an annual statewide Empire State Tourism Conference.
- Develop and execute a cost-saving cooperative consumer shows program for NYSTVA members.
- Develop and execute a cost-saving cooperative digital marketing program for NYSTVA members.
- Field questions and concerns of NYSTVA members about tourism industry issues or activities.
The Association derives its operating budget from membership dues, cooperative marketing activities and registrations/sponsorships for NYSTVA events and conferences.
